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THE “REAL” SWITCH In the “days before digital” (DBD), brands could overcome the lack of interesting content by simply “yelling louder and more often”; during DBD, captive TV or Radio/Print audiences had no choice but to pay some attention to … Continue reading

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Those social media managers and digital marketers out there, may have been left wondering how exactly to approach and tackle the Google Plus question. We know that the number of people joining the network has vastly increased in the last … Continue reading