Kalkhoff chose Postano to engage with both their existing and potential customers, using the platform to create not only a place to stay informed, but also a social destination. In marketing their exclusive product, Kalkhoff used Postano to both educate and inspire people on the benefits and culture of high performance electric bikes.
"Postano is Kalkhoff USA's social media hub. It's a cool way to aggregate and organize content for all to see, including those who aren't connected to social media, in real-time."
Geoff Wagner, Kalkhoff USA
As a leader in mobile and digital marketing, Modern Message is leading the way once again by not only having and maintaining a social media presence but by providing a true Social Buzz.
By identifying Postano as a solution to the disparate social media API issue, Modern Message created a one-stop hub for people to engage, share, explore and discover the best practices in the field.
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One of the amazing powers of Postano is its ability to aggregate social media content from a wide variety of sources, including Facebook, RSS, Twitter, Vimeo, YouTube and more. But perhaps what demonstrates this power best for events is Postano’s ability to aggregate real-time tweets based on a specific hashtag.
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Because not everyone can see the inspiring window displays in their flagship store, Barneys created a section on their website called "The Window" to give online shoppers the opportunity to experience its renowned window displays.
Wanting to showcase news and fashion while simultaneously creating a social meeting place on the website, Barneys implemented Postano to create the "Social Window," a place where shoppers could view all the latest Barneys social media content, get caught up on emerging trends and, if interested in an item, click directly to purchase it. Using Postano, Barneys created a virtual window shopping experience.
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W Hotels deployed Postano to centralize and publicize the multi-venue, worldwide events they host centered around Fashion Week. Working with several emerging designers for Fashion Week, W Hotels wanted a place where they could curate and spotlight the social media content from the designers they worked with around the globe, all in one centralized location.
Postano helped W Hotels Worldwide create a social Fashion Next Living Room bringing together events, news, tweets, photos and videos being posted from worldwide events in one fashionable location. Postano provided a platform that allowed designers and followers alike to join in on the conversation and easily follow noteworthy Fashion Week events and designers.
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The documentary film "Queen of the Sun" used Postano to gain attention and create buzz around premieres happening across the country. The ability to post documentary previews, fan and industry reviews, photos and accounts of the diminishing bee population, all in one stylized location, created a marketing boost as well as cross-platform social exposure like never before.
"We are thrilled to be using Postano to inform and engage fans of our film, and provide a social hub for those who want to learn more about our community and message."
Jon Betz, Producer, Queen of the Sun
Health IT Social, a medical community site focused on using the knowledge from a network of hospitals and healthcare providers to further patient care, uses Postano as a hassle free way to aggregate news and information from multiple medical and health resources to provide a robust portal of curated content for its community.
Health IT Social believes that networks of healthcare professionals can contribute towards advances patient care, which made using Postano's power of aggregating real-time updates from multiple content sources a perfect match for the community-focused site.
Health IT Social created one Postano with feeds from eight different reputable healthcare blogs, all aggregated into a sleek, real-time page on their website—making it the ideal one-stop destination for those looking for the latest thought leadership and updates from fellow medical professionals.
Health IT Social also created a second Postano, this one containing multiple feeds from healthcare institutions' social media feeds, making it an ideal real-time destination for their community to get the latest news and updates from the healthcare world.
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Gettysburg College was looking for a way to keep their campus up-to-date on social news. Their existing solution of pulling in all of the disparate feeds wasn't cutting it so they implemented Postano to create a unified social hub. Now all their Flickr, Facebook, Twitter and YouTube posts reside in one consolidated, branded and dynamic location.
Just look at the Before & After above, a social "holding pen" versus a streamlined, social newspaper.
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Fashion brands care deeply about the look and feel of their products. So when Marlon Gobel had the opportunity to actually put a style and brand on their social media, they jumped at the chance. Using Postano, Marlon Gobel created, branded and embedded a customized social media collection that now lives under the News section on their main website, providing a much more elegant and efficient way for customers to stay informed.
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TIKKR Watch is a company synonymous with cool. Their use of original art and bright colors in their watches, mixed with a fun factor is what makes the brand.
This is what made Postano a perfect match for TIKKR's social media marketing efforts. Using Postano's ability to "unpack" tweets and extract the media from behind a standard Twitter link, TIKKR was able to create a custom Facebook tab on their page, streaming their Twitter content into Facebook in real-time, all in a brand-right, engaging and appealing format.
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Saying it Social provides clients with training, consulting and social media marking packages. But when they tried to provide social news and feeds on their own site, everything seemed disjointed. Now by using Postano they have augmented their social media feeds by consolidating them in one stylized location.
"I was thrilled to find Postano. Besides the fact that it just looks really nice on my site, I love the idea that it's constantly updating and only time will tell if it will enhance my search engine optimization. The Tweet and 'Like' buttons on each box are another feature that I am thrilled about - it's so easy for viewers to easily share my content. Another huge plus, was that Postano was exceptionally easy to embed into my site - all you have to do is copy and paste the code, and boom, you have this awesome looking social content page. Thanks for putting together an awesome application!" - AK Stout, Saying it Social
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Like many ski resorts, Timberline Lodge and Ski Resort in Oregon invests heavily in social media and a robust content strategy. With such great content available (I mean, who doesn’t want to watch ski videos and see pictures of snow capped peaks), Timberline has the advantage of having awesome content right at their fingertips.
To capitalize off their great content, Timberline uses Postano to aggregate the best of their social media content from across their many social networks (YouTube, Twitter, Facebook, Flickr, Vimeo and their blog), and embed it directly into a page on their website in a sleek, engaging format.
By embedding social media content directly into their site (and using Postano to visualize this content), Timberline is able to extend the reach of their content, increase sharing and expose their social media more eyeballs and a more diverse audience.
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As three Colorado College Seniors embarked on a 193 day journey from Japan to Alaska, the long way, what did they decide would be the best way to share their adventure? Postano.
Using Postano, they created a consolidated social newspaper documenting their travels. By curating content from their blog, Facebook, Twitter and more, they were able to create a destination point where their fans, friends and family could stay up to date and comment and share from within their main site.
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The YMCA of Niagara wanted to keep everyone informed and up to date on not only events, but on everything social. With nearly 25,000 members, the YMCA of Niagara wanted something different than the existing option of separate social feeds spread out all over the place, so they created a Postano to consolidate everything social. Even better, they decided to embed their Postano on their homepage to add a real-time social feature, while at the same time keeping their members from having to dig for the news.
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Nine West is using Postano to aggregate and visualize tweets for a new #SallySays campaign, and then bring that dynamic and engaging content directly back to the Facebook environment.
By using Postano to pull all the tweets marked with the #SallySays hashtag, Nine West is leveraging their content creation efforts for the new campaign, and syndicating that great content to yet another end point.
The result is a polished, unique and brand-right custom tab, which updates automatically with any of their newest Sally Says content. The tab also allows Nine West to get that content and campaign in front of more eyeballs, increasing the reach and velocity of their social media and content marketing efforts.
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Flirt Cosmetics used Postano to help launch their new line of cosmetics and to announce their recent partnership with famed New York fashion blogger The Glamourai.
Flirt created a custom hashtag for their launch party (#FlirtwithTheGlamourai), and used Postano to aggregate and visualize all of the tweets with that event hashtag. They then displayed the interactive and engaging real-time display on large monitors throughout the event, where guests could see their own tweets and photos being displayed in real-time during the event.
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Kerastase used Postano to visualize and syndicate all of their social media content from New York Fashion Week. Kerastase aggregated and visualized all of the tweets and posts from their social media team, who were on the ground during the hectic week, and then syndicated that content to multiple end destinations.
The visual and dynamic content was added as a custom tab on their Facebook page, and was also displayed in a lightbox that was triggered by an ad unit on a third-party website. By visualizing, aggregating and syndicating the content to multiple end destinations around the web, Kerastase was able to greatly increase the reach, velocity and engagement of their social media content surrounding New York Fashion Week.
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Nine West created a visually appealing and engaging page on their website called "The Social 9," where they are aggregating and visualizing content from Twitter, Instagram and Pinterest. Encouraging engagement with the media-rich layout and social sharing buttons, which allow you to Tweet, Facebook share, Pin or Like from directly within the platform, Nine West is ensuring they get the biggest bang from their social media efforts.
By bringing social media back to their website, Nine West is increasing the reach and velocity of their content, as well as further encouraging engagement, shares, pins and higher time on site.
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