Aggregating and visualizing social media on a website
Like many ski resorts, Timberline Lodge and Ski Resort in Oregon invests heavily in social media and a robust content strategy. With such great content available (I mean, who doesn’t want to watch ski videos and see pictures of snow capped peaks), Timberline has the advantage of having awesome content right at their fingertips.
To capitalize off their great content, Timberline uses Postano to aggregate the best of their social media content from across their many social networks (YouTube, Twitter, Facebook, Flickr, Vimeo and their blog), and embed it directly into a page on their website in a sleek, engaging format.
By embedding social media content directly into their site (and using Postano to visualize this content), Timberline is able to extend the reach of their content, increase sharing and expose their social media to more eyeballs and a more diverse audience.
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