How To

STEP 1: LOGIN

Click "Login" to login using your Facebook, Twitter or Google or Postano account. If you would like to create a Postano account, click "Create Account" and follow instructions.

STEP 2: NAME YOUR POSTANO HUB

Give your Postano Hub a name so you can easily find and edit it later. As soon as you name your Postano Hub, your free 30-day trial begins.

STEP 3: ADD CONTENT

For each Postano Hub you create you'll first need to add content sources. Under the "Content" tab, click on "Add Content."

To Add Facebook Content:

  1. Click the Facebook icon in the Postano Designer.
  2. Or, to add content from fan pages you administer, click the tab "Page you Administer." This opens a list that allows you to automatically add feeds from these pages.
  3. Opt to either include or exclude fan posts by checking the box at the bottom.
  4. Opt to either include or exclude status updates or posts without links, photos or videos by checking the box at the bottom.
  5. Hit "Add Page." You can add as many fan pages as you'd like.

To Add Twitter Content:

  1. Click the Twitter icon in the Postano Designer.
  2. To add tweets from a specific user, enter a Twitter handle/username (example: for LeBron James, enter "KingJames"). Opt to either include or exclude text-only tweets (tweets not containing links, photos, videos or other media).
  3. Click "Add." You can add as many Twitter usernames as you'd like.
  4. To add content from an entire Twitter list, click "Lists" in the dialogue box, enter a Twitter username and then click "View Lists." This will generate a list of the Twitter lists for that user.
  5. Select which lists you'd like to add, and to either include or exclude text-only tweets (tweets not containing links, photos, videos or other media).
  6.  Click "Add." You can add as many Twitter lists as you'd like.
  7. Only available in the Professional and Premium editions: To add content based on a Twitter hashtag, click "Hashtags" and enter the Twitter hashtag term you'd like to search for (For example: #portland or #socialmedia).
  8. Opt to either include or exclude text-only tweets (tweets not containing links, photos, videos or other media) and then elect how you'd like to approve the hashtag tweets: automatically include all tweets, manually approve tweets, or email to confirm tweets.
  9. Only available in the Professional and Premium editions: To add Twitter mentions, click "Mentions" in the Twitter dialogue box and enter a username for which you'd like to add mentions for (for example: @ilpostano).
  10. Opt to either include or exclude text-only tweets (tweets not containing links, photos, videos or other media) and then elect how you'd like to approve the hashtag tweets: automatically include all tweets, manually approve tweets, or email to confirm tweets.

Tip: Postano Hubs look best when not overwhelmed by text-only tweets and status updates. To provide a visually stimulating experience, you may want to exclude tweets without media.

To Add Instagram Content:

* In order to add Instagram content, you must have an Instagram account and authenticate with the service; regardless if you’re adding feeds or a hashtag.

  1. Click on the Instagram icon in the Postano Designer.
  2. To feed your Instagram user content to Postano. Click "Authenticate with Instagram" and log in to your Instagram account.
  3. Opt to either include or exclude recent content and content this user likes.
  4. To add content based on Instagram hashtag, click "Hashtags" and enter a hashtag term you'd like to search for.
  5. Click "Add" and log into your Instagram account. You can add as many Instagram hashtags as you'd like.

To Add YouTube Content:

  1. Click the YouTube icon in the Postano Designer.
  2. Enter the name of a YouTube channel (example: For Chevrolet's YouTube Channel URL (http://www.youtube.com/user/Chevrolet), you would just enter "Chevrolet"). You can also cut and paste the entire channel URL into the dialogue box.
  3. Click "Add." You can add as many YouTube Channels as you'd like.

*When adding video content, you can customize the settings under “Display Options” to have your videos post as either one or two-columns wide within your Postano.

To Add Google+ Content:

  1. Click the Google+ icon in the Postano Designer.
  2. Enter a Google+ user name (example: For Google's Google+ page, enter "Google").
  3. Click "View Users" to see a list of Google+ users with similar usernames.
  4. Click "Add." You can add as many Google+ users as you'd like.

To Add Pinterest Content:

  1. Click on the Pinterest icon in the Postano Designer.
  2. Enter a Pinterest user name (example: For the Hunger Game's Pinterest page (http://pinterest.com/HungerGamesUK/), you would just enter "HunterGamesUK.")
  3. Click "Add." You can add as many Pinterest pages as you'd like.
  4. To add a user's board, click on the tab "Boards". 
Enter a "User Name" and "Board Name" for the board you would like to add. You can find the user and board names by looking at the link from a Pinterest board. Example: For X Game's board Action Sports Style board (http://pinterest.com/xgames/action-sports-style/) enter "xgames" into the "User Name" field and "action-sports-style" into the "Board Name" field.
  5. Click "Add." You can add as many Pinterest boards as you'd like.

To Add Blog/RSS/MRSS or Other Types of Content:

  1. Click RSS icon in the Postano Designer and dialogue box will appear.
  2. Cut and paste the feed URL you'd like to add into the box. Finding a feed URL can sometimes be tricky. Most pages will have an RSS icon.
  3. Hint: For WordPress blogs, the RSS feeds look like: (blogurl).wordpress.com/feed.
  4. Opt to either include or exclude posts that do not have pictures or videos.
  5. Click "Add." You can add as many RSS feeds, as you'd like.

To Add Foursquare Content:

  1. Click on the Foursquare icon in the Postano Designer.
  2. Enter the Foursquare venue name and specific address you would like to search for (example: For Toys R Us in Clackamas Oregon, you would enter "Toys R Us" as the venue name and "Clackamas Oregon" as the address.)
  3. Click "Lookup" to open a list of venues, based off of the venue name and address you entered. Select the venue from this list.
  4. Hint: If the venue you're looking for does not show up in this list, you may need to enter the venue's full address.
  5. Click "Add." You can add as many Foursquare venues as you'd like.
  6. Postano will display all a venue's tips, but only its current and future check-ins. It will take time to fill in your Postano with Foursquare check-ins.
  7. To feed your Foursquare user check-ins to Postano. Click on the tab "Users."
  8. Click "Authorize" and log into your Foursquare account. This prompts a dialogue box asking if you would like connect your Foursquare account with Postano.
  9. Click "Allow."

To Add Flickr Content:

  1. Click the Flickr icon in the Postano Designer.
  2. To add all public photo sets from a user, enter the Flickr username in the under the "Public Photos" tab. You can add as many Flickr usernames as you'd like.
  3. To add specific photo sets or albums, click the "Photo Sets," Then enter a Flickr username and then click "List." Below you should see a list of that user's photo sets.
  4. Select the photo sets you'd like to add to your Postano.
  5. Click “Add.” You can add as many photo sets as you'd like.

Hint: You must add photo sets one at a time.

To Add Blogger Content:

  1. Click on the Blogger icon in the Postano Designer.
  2. Enter the Blogger URL or the name of the blogger site into the dialogue box. Example: To add content from the Google blog, you could either enter "Googleblog" or "http://googleblog.blogspot.com."
  3. Opt to either include or exclude text-only posts (posts not containing links, photos, videos or other media).
  4. Click "Add." You can add as many Blogger names as you'd like.

To Add Tumblr Content:

  1. Click on the Tumblr icon on the Postano Designer.
  2. Enter the Blogger URL or the name of the Tumblr site into the dialogue box. For example, to add content from Oscar PR Girl Tumblr, you could either enter "Oscarprgirl" or "http://oscarprgirl.tumblr.com.")
  3. Opt to either include or exclude text-only posts (posts not containing links, photos, videos or other media).
  4. Click "Add." You can add as many Tumblr blogs as you'd like.

To Add Vimeo Content:

  1. Click on the Vimeo icon in the Postano Designer.
  2. Enter a Vimeo username or URL. For example: either vimeo.com/telluridenewb or just "telluridenewb."
  3. Click "Add." You can add as many Vimeo channels as you'd like.

*When adding video content, you can customize the settings under “Display Options” to have your videos post as either one or two-columns wide within your Postano.

To Add Google Alerts:

  1. Click the Google icon in the Postano Designer.
  2. Enter the keywords you'd like to set alerts for.
  3. Hint: You will get best results by entering search terms as individual alerts, rather than adding multiple alerts at one time. For example: You could set one alert for "Postano + Social Media" and another for "Postano, content aggregation".For the best search results in Google Alerts:
    + (exact match)
    - (exclude word)
    " … " for matching exact phrases

  4. Select what type of content you're looking for: Everything, News, Blogs, Discussions, Video.
  5. Choose how you'd like to approve news items: receive emails to confirm news items, automatically include news items, and manually login to approve news items.
  6. Click "Add." You can add alerts for multiple search terms.
  7. Google Alerts results typically take five minutes or more to start receiving emails for very active searches, but the actual amount it takes to see content for a search term will depend on the overall amount of current news associated with your search terms. Postano only curates new news and alerts and does not pull previously published stories.
  8. In the customization section of the Postano Designer, you will see a button that reads "Moderate." From here, you can check the content you'd like to include in your Postano. You then have one of three options: "Approve Selected," "Approve All," or "Ignore All."

To Add a Custom Post:

  1. Click on the “Add Post” icon in the Postano Designer.
  2. Enter a Post Title, title link (optional), and post description.
  3. To upload an image, choose a png, jpg or gif image file and then click "Add."
  4. To upload a video, enter a Vimeo or YouTube link of the video and click "Add."
  5. Once you are happy with your custom post preview, click "Add Custom Post." You can add as many custom posts as you'd like.

*Be sure to click "Publish Changes" after adding content to your Postano Hub to ensure it saves and publishes your new content sources.

STEP 4: FILTER POSTS

Block Posts

An “X” is in the top right corner of each post within the preview section. Clicking the “X” will allow you to opt to block the individual post, individual user or the entire source of content.

If you add a content source and find it's overwhelming the page (pushing relevant content off the Postano), you can choose to block an entire source of content. Blocked URLs will appear under the "Blocked Content" tab, under "Content" in the Postano Designer.

Featured Posts

A star is in the top right corner, below the “X,” of each post within the preview. Clicking the star will allow you to feature that post at the top of your Postano Hub. Opt to feature a post for a specified amount of time (one week, one month, etc.) or enter the expiration date in the dialogue box.

To un-feature a post, click the star in the top right corner of the featured post. Then, click the box for "Feature this post until," then click the text field and select a date before the current date. This causes the post to lose its featured status.

STEP 5: STYLE YOUR POSTANO HUB

Once you have added all your desired content sources, hit the "Customize" tab in the Postano Designer.

Text Style

Under text style, you can change and/or customize fonts, font size, font colors and font styles. The ‘Post Title’ is how the title at the top of every post within your Postano. ‘Post Description’ refers to the text below the image. The ‘Post Message’ is the type or caption underneath the photo or main text. The ‘User Link Color’ is the color of the user who posted the contents’ screen name. When choosing fonts, you can use a preloaded font or upload and name a custom font in order to keep your Postano consistent with your branding. Custom fonts can be uploaded via TTF, OTF or EOT files. Another feature that allows you to keep your Postano Hub inline with your branding is the ability to input 6-digit hex codes for your brand’s colors.

*Don't forget to click "Publish Changes" after each step of styling your Postano to ensure it saves your styles.

Header Options

There are several customization options available for both your header and the header buttons. Either your header can be a solid color, or you can upload your own personally designed header. The maximum size for a custom header is 680 pixels by 200 pixels.  You will also see two check boxes that allow you to control whether or not your viewers can filter your Postano feed by the social media source, or be able to type in a search query for a specific post within your Postano.

The ‘Normal Button State’ colors are the colors your buttons are displayed; but the ‘Highlight Button State’ colors are the colors buttons will change to when hovered over or clicked on. Like the ‘Text Style,’ you can also upload your 6-digit hex code for button colors.

*Don't forget to click "Publish Changes" after each step of styling your Postano Hub to ensure it saves your styles.

Overall Colors

The controls to the general colors of your Postano Hub are here. The ‘Background Color’ is the overall color of your Postano. The ‘Article Color’ is the border color of each post. The ‘Actions Color’ is the color of the bottom of each post that contains the social sharing buttons. The ‘Top Line’ is the color of the line across the top of each post. You can control the thickness of the ‘Top Line’ within each post; i.e. 0px wide up to 10px wide. Like the sections above, you can also input your brand’s 6-digit hex codes to keep coloring consistent with your branding.

*Don't forget to click "Publish Changes" after each step of styling your Postano Hub to ensure it saves your styles.

Display Options

Here you will find a bunch of check boxes that control how your Postano is displayed and how your viewers will interact with your displayed content. You can control how your posts look and what is displayed with posts. You can control whether or not your audience can comment on posts and the visibility of those comments. The ‘Sharing Buttons’ are the social media sharing icons that are at the bottom of each post, if you want them to be. You can choose which social media outlets your viewers use to share your content. The ‘Columns’ option allows you to choose if you want video posts to take up more than one column, making it doublewide across two columns. This is known as a ‘Splash Post.’

*Don't forget to click "Publish Changes" after each step of styling your Postano to ensure it saves your styles.

Auto-Refresh

You can choose whether or not you want your Postano Hub to Auto-Refresh; meaning posts automatically load into your Postano or if your audience needs to refresh the page in order to see new posts. You can also set the speed of your refreshing.

*Don't forget to click "Publish Changes" after styling your Postano Hub to ensure it saves your styles.

STEP 6: SYNDICATE YOUR POSTANO HUB

Now that you’ve aggregated your social media content and styled your Postano Hub, click the “Publish Changes” button in the upper right corner of the Postano Designer. After you’ve saved, you now need to choose how you’d like to display your Postano Hub: Embedded on your website, as a Light Box widget, a branded Facebook Application or a Facebook Timeline Tab.

Website

  1. Click “Get Embed Code.”
  2. Click “Copy to Clipboard.”
  3. Paste into your site’s iFrame.
  4. Save the changes to your site.

Lightbox Widget

*The Lightbox is available in the Premium Edition only.

  1. You’ll find the Light Box configuration is under “Light Box Overlay.”
  2. Click “Get Embed Code.”
  3. Click “Copy to Clipboard.”
  4. Create a trigger element on your site, i.e. a button, banner, etc.
  5. Enter ‘ id=”lightboxtrigger” 'onto your trigger element.
  6. Paste the Light Box embed code anywhere on your website, preferably in the <HEAD>
  7. Save the changes to your site.

Important: The Lightbox Overlay Postano Hub must be activated by a "trigger;" a trigger can be rolling over a portion of the website or clicking a button and/or link. In addition to including the provided embed code you must also assign a trigger element on your page with the ID of "lightboxTrigger."

Facebook Application

  1. Click “Publish App”
  2. Follow instructions to publish your Postano as a branded Facebook App.

Facebook Timeline Tab

  1. Click “Publish to Fan Page”
  2. Follow instructions to embed your Postano as a custom tab on your Facebook Fan Page’s Timeline.

**You will receive a free 30-day trial after creating your Postano Hub. You will see a banner on your embed (which is not viewable to the public) that shows remaining days in your trial. Clicking on "Purchase" from this banner will allow you to upgrade your Postano membership.

STEP 7: ADDING ANALYTICS

To Add Google Analytics:

  1. Once you’ve embedded your Postano Hub into your website, you can add Google Analytics.
  2. In the Postano Designer under “Publish,” click the “Analytics” tab.
  3. Click “Configure” to integrate your Google Analytics.
  4. Add your Google Analytics Web Property ID. The Web Property ID is the ID you'll find for the corresponding parent website in your Google Analytics account
  5. You can enter the five properties for campaign tracking: Campaign Source, Campaign Medium, Campaign Content, Campaign Term and/or Campaign Name. These entries are optional but you may want to configure them in order to get deeper analytics in relation to your campaign.
  6. Once you save your settings, you will then need to activate Google Analytics by clicking on the checkbox to ensure that it’s activated.
  7. Hit “Publish Changes” to make sure your Postano is saved.

To Add Webtrends Analytics:

  1. Once you’ve embedded your Postano Hub, you can add Webtrends Analytics.
  2. In the Postano Designer under “Publish,” click the “Analytics” tab.
  3. Click “Configure” to integrate your Webtrends Analytics.
  4. Upload your generated tag from Webtrends onto your server or a host. You must provide a link to a script library that you have built using the Webtrends Tag Builder (https://tagbuilder.webtrends.com).
  5. Once you have uploaded the contents of your generated tag, capture the static URL to the JavaScript file.
  6. Paste in the static URL to this JavaScript file into the “Library URL” text field.
  7. Once you add the library URL and possible keys, click on “Save Configuration.”
  8. After you’ve saved your configuration, you will then need to activate your Webtrends Analytics by clicking on the checkbox to ensure that it’s activated.
  9. Hit “Publish Changes” to make sure your Postano Hub is saved.